31 Mar 2023

Destination NSW debuts updated cruise guide at Seatrade Cruise Global

Destination NSW is inviting the world to discover the rich diversity of cruise port and shore excursion options along the NSW coast with an updated Cruise Sydney & New South Wales – Along the Blue Highway guide. 

Developed in partnership between Destination NSW and Port Authority of NSW, the new edition of the guide includes new products and experiences in each of the state’s nine port destination as well as updated port parameters and infrastructure, making it an essential resource for the cruise sector.

Destination NSW CEO Steve Cox said cruising had never been more important for the state’s visitor economy.

“Cruise Sydney & New South Wales – Along the Blue Highway is a fresh and up-to-date resource that will help sell NSW as one of the world’s best cruise destinations for years to come,” Mr Cox said.

“As we continue to work towards our goal of NSW being the premier visitor economy of Asia-Pacific, Destination NSW is committed to investing in industry resources that help shine a bright light on NSW shore experiences to potential passengers.”

Port Authority of NSW CEO Philip Holliday said one million passengers were expected to pass through Sydney cruise terminals in the 2022-23 financial year, with visitation rates in NSW approaching pre-pandemic figures at a faster rate than expected.  

“Sydney is among one of the most sought-after destinations worldwide for cruising. The provisioning of cruise ships with locally sourced produce and the 9,000 jobs the sector creates will see long lasting benefits for NSW, so it’s fantastic to have this updated guide as a key industry resource,” Mr Holliday said.

Cruise Sydney & New South Wales – Along the Blue Highway was showcased this week at Seatrade Cruise Global in Florida, the world's largest cruise industry trade event.

View the guide here.